Some sites have the same URL for both desktop and mobile content,
but change their format according to User-agent. In other words, both
mobile users and desktop users access the same URL (i.e. no
redirects), but the content/format changes slightly according to the
User-agent. There are issues like helping Google understand the content on your pages and website, incoming links, page authority, domain authority, usage patterns, spam factors, canonical issues and much more. While search engine
bots are scanning websites for indexing
purposes, they also look for links to other
websites. The more high-quality inbound links
the website has, the greater its link authority. In
theory, every inbound link counts as a positive
recommendation for a website. However, it is
not the quantity of inbound links that plays the
biggest role for search engines; it’s quality. You can think of importance as a way to determine which page, from a group of equally relevant pages, shows up first in the search results, which is second, and so forth. The relative authority of the site, and the trust the search engine has in it, are significant parts of this determination.
Removing unnecessary plugins from Wordpress
Colorful images, funny pictures and exciting visual statics are found extremely beneficial in developing tempting and captivating content. If you want the maximum number of people to behold your content, sum up a number of interesting images. However, don’t make it looks like a photography blog. When you've selected your
focus keyword, ensure it is found in your title tag, h1 tag, meta description, article text and make sure that relevant keywords are also be found throughout the content as well as h2 tags. A silly issue that causes huge problems -- and happens more
often than you would think -- is that sometimes people forget
to unblock robots from crawling and indexing the website after
the website goes live. There is no evidence that adding a lot of content at one time can hurt a site if the content is of high quality.
Add Content Expiry Headers
The number of external links you receive is important. Some of the top SEOs say external links are simply invaluable to your ranking power. Make your descriptive tag
engaging. Google and other search platforms will use it to create that little blurb about your site. Users often read these before deciding whether or not to visit a site. Concise, descriptive blurbs draw visitors to your site, sometimes even before sites that rank higher than yours in a search. While your content marketing should be crafted carefully to meet SEO requirements, such as by including keywords, the success and popularity of your actual content will be the real force behind the rise of your web page in the search rankings. What is user intent? In short it is the reason why someone is searching for something in Google. What are they actually trying to achieve as a result of typing (or saying) that search term?
Study your competitors’ linking profile
Links and more commonly known as backlinks to all SEO marketers are the soul of the Internet when it comes to forming a successful digital campaign. If there is a way for websites to interact with each other and gain benefits out of these transactions it is through backlinks and their version of monetary gain is earning link juice or website authority. Like the real world, the more juice or authority you have, the richer you get. We know consumers want personal interactions with brands, but they also want them in real time ou know SEO is a vital element of every decent marketing strategy, something you can’t do without. But you don’t know where to start to implement best practice and optimise your web presence so search engines can do a proper job of ranking and rating it. Gaz Hall
, an SEO Expert from the UK, said: "SEO is not the techniques we use to get our sites to the top of Google. SEO is simply the objective of getting to the top of Google. Any technique you use to try and get more attention from Google could be considered SEO."
Blog Commenting Is More Powerful Than You Think
SEO is an ever changing and evolving industry with the search engines updating their algorithms on a weekly and sometimes even daily basis. And while some strategies may go out of fashion or no longer deliver results there are some strategies which have stood the test of time and we believe will always play a critical role in how your website performs in the search engines. In this article, we’ll take a look at these strategies and give you some tips for getting better SEO rankings. Great content never sleeps,
never needs a lunch break and is adored by search engines and customers alike. Use it before it ceases to be an enabler of competitive advantage. Like all things when it comes to building an effective SEO strategy research is key! Don’t be afraid to check out your competitor’s sites and other similar websites to see what long tail keywords they’re using. This can give you a great springboard to base new ideas off and don’t be afraid of using the same long tail keywords either.