Speed is a ranking factor for desktop and a very important usability factor for mobile. Google is very serious about page loading times on mobile and that’s why they have introduced and pushing for the implementation of accelerated mobile pages. For advanced users, the information an analytics package provides,
combined with data from your server log files, can provide even more
comprehensive information about how visitors are interacting with
your documents (such as additional keywords that searchers might
use to find your site). SEO-friendly content doesn’t have to be difficult or time-consuming, provided that you understand how on-page SEO can work alongside your content. Integrate keywords, not only into the content itself, but also into the title, the meta description and even the canonical URL.
Use social media channels to expand your reach
Your online presence goes way beyond your site. The problem is that we tend to forget how our online footprint may extend to all the different platforms we may try out at some point and then abandon. Performing regular audits on
your website’s links is a good way to detect suspicious, potential negative SEO activity. Regularly monitoring of your link profile can also help you catch a possible attack early and prevent it from spiraling out of control. Importantly, Google is now looking for ways to improve its understanding of non-written words such as through videos and audios, and of course, images. If you once had a thousand different links all coming from low quality websites, then this could now actually stand to hurt your SEO as it will just look like link spam. If you’ve been guilty of using these old practices, then you might consider using Google’s Link Disavow tool.
Do you run A/B testing on a regular basis?
Join popular online forums and post valuable comments and discussions with links back to your site. This can get others to do the same if they like what they see. The first thing that
has to be considered, when planning your website content, is target audience. You have to think about who will want to visit your site, what they want to see, and why they want to visit. It’s easy to fall into the trap of thinking “My target audience is everyone.” SEO is something that is constantly evolving and changing. You want a user to click your result in Google, and not need to go back to Google to do the same search that ends with the user pogo-sticking to another result, apparently unsatisfied with your page.
Search Engines- Helping us since ages!
The Google Search Console is an important basis for website
monitoring. Not only is the sitemap.xml uploaded to the
Search Console, you also obtain important data about the
most common keywords used to find the website on Google.
In addition, the Search Console also informs you about
hacked websites and warnings to unnatural links. In the vast sea of websites--from e-commerce, media and informational websites to blogs and wikis--most site owners use a basic approach to search engine optimization. They submit their site to more than 200 search engines and blast these with some domains and keywords that may be related to the site. Review competitive lists and other pertinent industry sources. According to Gaz Hall, a UK SEO Consultant
: "The total number of backlinks can often include many links from the same referring domain or multiple referring domains. It’s common for referring domains to link back to your content if it is relevant, authoritative or useful in some way to their own domain."
Use co-occurring words from pages that are highly ranked
SEOs constantly work to get new links connecting to their sites that are from sources of high authority. You can hire good
writers, but that is often an expensive proposition. You may be under the impression that it will take an extensive amount of time to create enough content to make a difference or to start appearing in the search results. Just breathe. Even the creation of one blog post a week will reap you 52 posts over the period of a year. Write about all those topics that are important to your audience. Use the words you came up with in your keyword research. You need to have content about the topics you want to rank for to start ranking in the search results. Keyword stemming is a process, in which you would be modifying certain keywords before making use of them for your site, or articles. This would actually increase your chances of getting more hits on your website.