This fact isn’t new: if your website loads slowly, a large portion of visitors will quickly leave. Before you start with mobile optimization, you can use Google’s free test for mobile friendliness to check the mobile performance of your website. Efficient content organization seeks to reduce, minimize, or eliminate unnecessary on-page elements without compromising the creator’s free expression. SEO must support the style of the content creator, not dictate it. It becomes a nightmare for a business owner to discover that that his/her main business website has been penalized by Google. Not all declines in rankings are caused by penalties but only a fraction of those.

How To Spot DoFollow Links

A backlink from a more important page that is high in popularity itself will count more toward a higher ranking for your website. One of the best ways to get links when you’re first starting out is to ask people you know to link to your site from their site using a target keyword as the anchor text -- the text being used as the link to your site. Use your network of customers, partners, vendors, and even friends/family around the world to link to your site, and ask them to link to the right locale site. The obvious engagement related thing is social media. Check some social platforms, starting with Facebook and Twitter and Instagram to see if your desired audience is present on these platforms. Consider writing a piece of guest content, not for your own site but for a relevant, external site. As part of the deal, agree that you may include a link to your site

Search Engines- Helping us since ages!

Although word count doesn’t rule the SEO world – nobody will read your stuff if it’s not helpful to them. We know that we need links because the value is there – direct and indirect – and every study or research piece published about SEO says that links are still important. Another tip is to make sure you do your research and examine which terms to target before you set out. Content is an On-Page Factor. This means that you can optimize your content by optimizing your On-Site and On-Page factors and making sure you setup your site the right way for Search Engine Optimization before you get started. ​

SEO for Lead Generation and Direct Marketing

If a site links to you using the ’nofollow’ meta tag then their website’s authority won’t be passed to you. Some publishers automatically nofollow all external links, which is bad practice. Nofollow links should be reserved for sponsored or paid for links and content you don’t necessarily trust but still want to use as an example. Be Yourself. Write about what you know and make it a conversation with your readers. Keep it natural. People will find your content because they speak the same language and seek your advice. Some SEO professionals have been predicting the demise of links for a several years. But there’s little evidence to support this trend so far. According to SEO Consultant, Gaz Hall: "To many users the personalization of search results is helpful and convenient, but an increasing number of users are disturbed by the extent to which the sites they encounter are being shaped by forces outside of their control."

Promote transparency and foster trustworthiness on your site

An SEO campaign can deliver all the traffic in the world, but if none of the visitors ever becomes a customer then the campaign has not succeeded. Diving straight into the internet without any clear game plan is time-wasting, dangerous and more often than not, a futile attempt to rank any website for maximum targeted traffic. As it may seem obvious by now, there is more to writing SEO-friendly content than ensuring you get a healthy ratio of keywords Instead of writing on-page copy for the sole purpose of repeating a keyword multiple times, you should write about your product or service or idea naturally, and let your keyword variations naturally fall into place. If that doesn’t happen, go back and spring in some variations into the content so that the same message gets across, just optimized!